A Complete Guide to Wayfair’s Best Annual Sales

A Complete Guide to Wayfair’s Best Annual Sales

Learn how to navigate Wayfair’s biggest annual sales, including Way Day, Black Friday, and the July 4th Sale, to score up to 80% off on furniture and home decor. We offer tips to maximize savings and stay ahead of the best deals throughout the year.

GA

If you visit the Wayfair site, it might seem like they’re always advertising a sale. But not all sales are created equal. Wayfair’s biggest sales can offer discounts of up to 80% off. Here’s how to stay on top of these events and make the most of Wayfair’s annual sales.

Wayfair is an online behemoth known for its massive inventory of furniture, home decor, and essentials, but savvy shoppers know the best time to buy is during one of Wayfair’s many annual sales. These sales offer significant discounts on everything from sofas to lighting, and knowing when and how to shop them can save you a lot of money. In this guide, we’ll break down Wayfair’s biggest annual sales, tips for getting the best deals, and how to make the most of these events.

Wayfair’s Biggest Annual Sales

Wayfair holds several major sales throughout the year, offering deep discounts on a wide range of products. Here’s a breakdown of the most notable sales events:

1. Way Day

    • When: Typically in April
    • What It Is: Way Day is Wayfair’s biggest sale of the year, often featuring the lowest prices on furniture, decor, and home goods. It usually spans 48 hours and includes flash deals, free shipping on most items, and discounts up to 80%.
    • Best Deals: Way Day is a great time to score deals on large items like sectionals, beds, and outdoor furniture, as well as smaller decor items like rugs, lighting, and wall art.

2. Black Friday

    • When: The day after Thanksgiving
    • What It Is: Like many retailers, Wayfair participates in Black Friday, offering steep discounts across all categories. Expect limited-time deals on popular products, with price cuts rivaling those on Way Day.
    • Best Deals: Black Friday is ideal for buying major furniture pieces like bedroom sets, sofas, and dining tables, as well as appliances and electronics.

3. Cyber Monday

    • When: The Monday after Thanksgiving
    • What It Is: Following Black Friday, Wayfair extends its discounts into Cyber Monday, focusing more on online-exclusive deals. Shoppers can expect similar price drops, but with a focus on tech-forward items and home office furniture.
    • Best Deals: Cyber Monday is the time to snag deals on home office essentials, tech accessories, and smart home products.

4. Labor Day Sale

    • When: The first Monday in September (with deals often extending through the weekend)
    • What It Is: Wayfair’s Labor Day Sale marks the end of summer, with discounts on outdoor furniture, grills, and seasonal decor, as well as home furnishings like mattresses and living room sets.
    • Best Deals: This sale is ideal for end-of-season purchases, especially for outdoor and patio items, but you’ll also find strong discounts on sofas, mattresses, and home decor.

5. Memorial Day Sale

    • When: The last Monday in May (deals often extend through the weekend)
    • What It Is: Memorial Day is another major sale event for Wayfair, featuring deals on outdoor furniture and seasonal items as summer approaches. You’ll also find discounts on indoor furniture, home decor, and lighting.
    • Best Deals: Outdoor sets, fire pits, grills, and patio decor are heavily discounted during Memorial Day sales, making it the best time to prep your outdoor spaces.

6. 5 Days of Deals

    • When: Typically in October
    • What It Is: This five-day event offers discounts across all categories, much like Way Day but with more focus on fall and winter furnishings. Expect daily flash deals and site-wide discounts on popular items.
    • Best Deals: Living room sets, cozy decor (like throws and rugs), and holiday-themed items are best purchased during this sale.

7. Black Friday in July (Wayfair’s July 4th Sale)

  • When: Around the July 4th holiday
  • What It Is: Often referred to as "Black Friday in July," Wayfair’s July 4th Sale offers mid-year discounts that rival those of traditional Black Friday. This sale typically features significant markdowns across all categories, including furniture, home decor, outdoor items, and more. It’s a great opportunity to shop for deals without waiting until the end of the year.
  • Best Deals: Expect to find deep discounts on patio furniture, grills, outdoor decor, and summer essentials, as well as indoor items like sofas, dining sets, and mattresses.

How to Prepare for Wayfair’s Annual Sales

To make the most of Wayfair’s annual sales, a bit of preparation can go a long way. Here are a few tips to help you get the best deals:

  • Sign Up for Notifications: Subscribe to Wayfair’s newsletter or sign up for sale alerts so you’re the first to know when sales are approaching. Wayfair often teases sales ahead of time, giving you a chance to plan your purchases.
  • Create a Wishlist: Before a sale begins, browse the site and add items you’re interested in to your wishlist. This allows you to quickly check if any of your desired products go on sale, so you can make a purchase before items sell out.
  • Compare Prices: It’s worth noting that Wayfair isn’t always the lowest price option. In the weeks leading up to a sale, compare prices for the items on your wishlist across different retailers to ensure you’re truly getting the best deal.
  • Check Return Policies: Although Wayfair’s sales can offer great prices, it’s important to review the return policy for sale items. Some discounted items may have different return conditions, so be sure to double-check before buying.
  • Use Financing Options: If you’re making a large purchase during a sale, consider taking advantage of Wayfair’s financing options through partners like Affirm and Klarna. These allow you to spread out payments over time, making it easier to manage big-ticket buys.

Day-Of Shopping Tips

Once the sale kicks off, follow these strategies to ensure you get the best deals before they’re gone:

  • Shop Early: The best deals, especially on high-demand items like furniture sets and outdoor decor, tend to sell out quickly. Shop as early as possible to secure your preferred items.
  • Use Filters: With thousands of items on sale, using Wayfair’s filters to narrow down your options by price, style, or category will save you time and help you find the best deals quickly.
  • Check Flash Deals: Wayfair often runs limited-time flash deals during its sales. Check these frequently throughout the sale period for additional savings on select items.

When to Shop and What to Expect

Each sale has its own strengths. Here’s a quick breakdown of the best times to shop for specific items:

  • Best Time for Furniture: Way Day, Black Friday, Memorial Day
  • Best Time for Outdoor Gear: Labor Day, Memorial Day, Way Day
  • Best Time for Tech and Home Office: Cyber Monday
  • Best Time for Seasonal Decor: 5 Days of Deals, Black Friday

Final Tips for Shopping Wayfair’s Annual Sales

  • Use Coupons: Wayfair sometimes offers additional coupon codes during sales. Keep an eye out for promo codes that can be stacked with sale prices.
  • Read Reviews: Before finalizing your purchase, take a moment to read customer reviews. This will help you gauge product quality and make informed buying decisions.
  • Consider Delivery Costs: While Wayfair often offers free shipping, some oversized items may still have delivery fees. Be sure to account for this when calculating your total savings.

Use Spoken to Compare Prices and Deals

Shopping Wayfair’s annual sales is a great way to score discounts on everything from sofas to seasonal decor. To ensure you’re getting the best possible deal, use Spoken to compare prices across retailers. With a bit of preparation and the right tools, you can make the most of these events, save big, and never overpay to make your home beautiful.

GA

Geoff Abraham

Co-founder & President of Spoken

Geoff is the co-founder and President of Spoken. He is a Dad. He holds a BA from UT Austin (Plan II) and an MBA from Stanford. Geoff has built several successful businesses, including a bicycle taxi business in San Francisco which he ran for 10 years with his wife, Mimosa. He is an executive coach, and he actively invests in seed-stage startups via The Explorer Fund.

Read more